New from CMC Barrels: GLOCK Match Precision Barrels for G17, G19 and G34

By Robert Farago

Brand extensions. The good news: they work! Customers who know, trust and love a brand will buy products that stray from the company’s core competency. And how. The bad news . . . brand extensions open the door to competitors for a formerly untouchable mainline product. Are Porsche sports cars as desirable now that they’re […]

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