How LaserLyte® Leapt to the Forefront of the Laser Industry
Family-owned and operated, LaserLyte® turns a passion for the shooting sports into a life-long commitment to serving their customers with innovative micro-laser technologies.
Ammoland.com – Founded in 1987 by entrepreneur and industry icon, Larry Moore, LaserLyte® originally started as a gun accessory company that eventually became TAC Star Industries Inc Under that early banner, Moore introduced the shooting sports market to an innovative new product, the first “laser bore sighter.” Ten years after his laser product success story, and a corporate merger with Lyte Optronics, LaserLyte® was born.
As the sands of time keep shifting, so does the make-up of the market our industry calls home. Once a market of predominately middle-aged white males with a passion for hunting, it has now evolved into a mixed market that includes all ethnicities, ages and passions from hunting to 3-gun and of course, a rapidly growing sector of women and first-time gun owners.
In 2013, the National Shooting Sports Foundation published a study on First Time Gun Owners, indicating approximately 25-percent of gun purchases were …read more
Source:: AmmoLand
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