Posted February 1, 2016 6:14 pm by Comments

By Gregory Smith

rock_island_tactical_II_v2

I saw that #BlackHistoryMonth was trending today, so why not celebrate it with an appropriate gun ad?

See? The gun industry isn’t racist, we aren’t racist. If Rock Island was afraid of pissing off their white customers, they would have never ran this ad on Guns & Ammo. In fact, they run it for the same reason a lot of gun ads are featuring women, and not just like eye candy anymore. It’s a fact of life that more minorities are embracing the 2nd Amendment, and if you want to reach them, you’ve got to show them in your advertising.

…Read the Rest

Source:: Selling the Second Amendment

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