Burris Optics Expands Partnership with Gray Loon Marketing to Include PR Services

By Justin Stakes

Greeley, CO -(AmmoLand.com)- Burris Optics of Greeley, Colo., recently announced that Gray Loon Marketing Group will be the agency of record for public relations to compliment their current role in website development and other marketing services.

“I’ve worked with Gray Loon for 13 years and have always been pleased with their direction, creativity, and ability to prove results,” said Stephen McKelvain, Chief Global Marketing Officer for Burris Optics. “Adding their innovative PR services to the mix will strengthen our marketing message.”

Whether it’s riflescopes, sights, rings or mounting systems, Burris Optics has been a trusted name in the hunting and shooting industry since 1971.

Gray Loon’s foundation is built on digital marketing, and will work with Burris to develop a fresh approach, implementing creative PR strategies to provide media influencers with information and news in an ever-changing, interactive landscape.

“We’re building something special at Gray Loon, and we’re excited Burris is a part of it,” said Jonathan Harling, Public Relations Director for Gray Loon Marketing Group. “Our companies have established a great partnership through the years, and have the same vision in taking Burris’ brand to the next level.”

For …Read the Rest

Source:: AmmoLand