FORT WORTH, TEXAS (AmmoLand) – XS Sight Systems recently announced a new member of its core team. Zack Kinsley joins XS Sights as marketing manager with a background in marketing and recreational and military shooting.
Due to its success in 2015, XS Sights looked to capitalize on its momentum in 2016 by growing the team, according to co-owner Kellie Brunn.
“We’re excited to have Zack join the team and grow the ‘Big Dot Advantage’ message,” Brunn said. “He knows how to maximize marketing efforts to grow brand awareness, while keeping campaign budgets on track. That makes him a huge asset for XS Sights.”
Kinsley will manage the day-to-day marketing operations of the company, as well as represent XS Sights at local shooting events and industry tradeshows to continue to grow the brand. He brings with him more than five years of marketing experience and eight years of shooting experience.
During his time in the military, Kinsley gained a deep love of firearms and, upon his exit, has continued to grow his shooting skills as a civilian. Spending much of his free time at local gun stores, he started working for a local veteran-owned gun store in Racine, Wis, gaining sales, gunsmithing …Read the Rest