Posted March 18, 2019 6:00 pm by Comments

By Tom Knighton

AP Photo/Brennan Linsley

You know the deal where if you buy X, you get Y? It’s a common bit of marketing. Usually, it’s something that’s not overly expensive compared to what the product is, but it’s rarely about getting you to buy X. Instead, it’s about getting you to buy it from that company. It’s a case of making the deal a little sweeter so that you make the purchase you were already going to make, but you buy it from their company instead of a competitor.

Frankly, it’s a tried and true tactic.

One roofing company in Virginia is trying it. The giveaway is a firearm in exchange for your patronage.

A Virginia roofing company is offering a free AR-15 with a new roof installation. LMC Exteriors announced the limited-time promo on social media saying “We are the only contractor in the state of Virginia that’s giving away a free gun after the completion of every roof, siding or window purchase.”

What they’re doing is giving customers a voucher that they can exchange at a local gun store which will conduct the federally-required background check.

Of course, depending on what the politics are like in their location, it may also stir up …Read the Rest

Source:: Bearing Arms

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