Vara Safety Partners with Laura Burgess Marketing (LBM)
Latham, N.Y. (Ammoland.com) – Vara Safety, a young start-up combining biometric technology and precision manufacturing delivering real solutions to firearms accessibility and safety, has partnered with Laura Burgess Marketing to create awareness at the consumer level of the benefits provided by Reach.
The concept behind Reach, a biometric handgun “safe”, is the brainchild of Timothy Oh, a winner of the prestigious New York Business Plan Competition in 2016 that provided the seed money for his start-up company. Oh conducted research at the Los Angeles Police Department, where he discovered that even law enforcement officers face the challenge of choosing between immediate access or safe storage for their defensive handgun when they go home to their families. The problem was that locking up your handgun prevented immediate access in a potential emergency, especially under stress or in the dark. On the other hand, an unsecured handgun posed potential issues in regards to children or unauthorized individuals gaining access. With this in mind, Reach was designed enable both access and security without compromise. After creating …Read the Rest