The Problem with Gun World

By gunwriter In 1973 the movie Westworld depicted an android populated world where want-to-be cowboys or gunslingers could live out their wild west fantasies. The price of admission was high but the potential satisfaction of being John Wayne for a week was alluring. Like all apparent perfect worlds, there were problems and in the movie things went haywire. The Gun World – the place firearms enthusiast live, not the magazine – is experiencing similar problems. With the election of a pro-gun president consumers are not buying because of fear. Sales have flattened and while gun owners are reveling in a new-found ecstasy, manufacturers and publishers are struggling with how to remain relevant. Like all things in life the answer to this problem is hillbilly simple. So simple its hard for most to see. This is partly because executives think they must present complicated solutions to justify their salary or position, and partly because consumers have forgotten that one of the best parts of gun ownership is actually hitting what they shoot at and having fun. Here’s my advice. Consumers Consumers need to forget their firearm inspired happiness is directly connected to their neighbor. Take Bob for example, his neighbor Jake has lots …Read the Rest

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