Outdoor Nation Campus Challenge Opens 2016 Registration

By Justin Stakes

Providing Opportunity for Brands to Authentically Activate College Students

Washington DC -(AmmoLand.com)- Outdoor Nation, a national initiative that connects college students and their communities to the outdoors, has officially opened its 2016 Campus Challenge registration — inviting colleges to sign up and participate in the nationwide competition to get the most people recreating outdoors.

The six-week, head-to-head competition will take place in September and determine the National Outdoor Champion in a Mother-Nature-meets-March-Madness-style contest.

The student-led, school-endorsed program offers brands an extraordinary opportunity to reach and authentically activate one of the most coveted consumer markets: college students. Last year, the Campus Challenge, engaged nearly 20,000 students and inspired 100,000 outdoor activities – featuring partner brands and products throughout the contest to incentivize, reward and recognize participation.

Expecting to engage 75 colleges, the 2016 Campus Challenge rewards schools with the most outdoor activities logged by the most people in their campus network (students, faculty, alumni and local community). The school with the most participants and outdoor activities will be named the National Outdoor Champion and the overall top individuals will be recognized as the Outsiders of the Year.

“The Outdoor Nation Campus Challenge demonstrates the …Read the Rest

Source:: AmmoLand