OMG! The Trace Discovers There’s Such a Thing as Gun Influencers! OMG!
By Grace Stevens
Wait — so there are gun influencers?
There are a lot of them.
A sprawling network of influencers — including military veterans, demolition experts, gun rights activists, and professional shooters — have built large audiences specifically interested in firearms and gun culture. According to a 2020 report from the defense, weapons, and firearms marketing group Danger Close, the top 40 gun industry influencers across Facebook, Instagram, YouTube, and Twitter that year boasted between 400,000 and 10 million followers each.
Continue reading OMG! The Trace Discovers There’s Such a Thing as Gun Influencers! OMG! at The Truth About Guns.