Norma Ammunition Targets American Hunting Market

By Kristin Alberts

Norma ammo claimed this beautiful Red Hartebeest at almost 385 yards with one clean shot. (Photo: Stan Pate/Guns.com)
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While names like Federal Premium, Hornady and Winchester dominate ammo shelves in the States, Norma is now quietly staking its claim on a share of the American market.
Norma has long quietly dominated in the hunting markets of Europe and Africa, boasting critical partnerships with Roy Weatherby as well as German-based Blaser. While traditionally European calibers are among the most popular, many American hunters are only now becoming aware of the company’s 2013 expansion of the US market and product distribution. What that means, in short, is greater ammunition options for American shooters, especially hunters.
While everything starts with accurate rifles, long guns must be fed quality ammunition in order to shine. Norma ammunition does just that. When I set out to hunt on the African plains, I packed Norma ammunition. Our professional hunter and team in Africa expressed great confidence in the European brand upon learning that was our preferred ammo for this trip.
Since its beginnings over 100 years ago in Oslo, Norway to current headquarters in Sweden, Norma has been continually evolving and expanding its reach. Current ownership

Source: Guns.com