British firm backed NRA while its ad agencies produced gun control ads
By Andrew Shepperson
President Donald Trump and NRA president Wayne LaPierre shake hands on stage at the NRA leadership forum in April. (Photo: Getty Images)
British advertising and public relations company WPP is taking heat for reportedly lobbying on behalf of the National Rifle Association while its advertisement agencies produced pro gun control ads.
The company’s subsidiaries collected a cool $1.46 million in lobbying fees from the NRA since 2007, The Guardian reported. However, a WPP sustainability report shows one of its ad agencies, Grey New York, created a 2013 pro-bono advertisement for the gun control group States United to Prevent Gun Violence.
In the advertisement, a man armed with a musket walks into an office, points the musket at a coworker, fires one shot and misses. As he takes the time to reload, everyone in the office is able to clear the area.
“Guns have changed,” the ad reads, while the gunman is still reloading. “Shouldn’t our gun laws?”
Other agencies owned by WPP also created ads for various U.S. gun control groups, Adweek reported. This April, the Ogilvy firm worked on a campaign for Americans for Responsible Solutions, founded by former congresswoman Gabby Giffords and her husband Mark Kelly. For the campaign, the agency created bullet proof