Posted June 2, 2017 12:32 pm by Comments

By Daniel Terrill

Alex Pro Firearms employees Garrett Streitz, center left, and Jason Leigh pose after delivering rifles to the Douglas County Sheriff’s Department in Minnesota in January. (Photo: APF)
Like lots of gun companies, Minnesota-based Alex Pro Firearms grew amid spiking gun sales. In three short years, APF’s production increased an impressive 11 times over — from 573 rifles in 2014 to 6,333 in 2016 — elevating it from a small shop to a mid-level manufacturer.
Presently, the industry enters unpredictable times, making it more challenging for large gun makers to predict demand and smaller companies to survive. But, this may also be a time for companies like APF to really shine.
“People aren’t worried about, say Hillary taking their guns from them,” said Garrett Streitz, co-owner of APF, about current forces driving sales. “They’re gonna be saving their money and putting it toward a more expensive, ready-to-go firearm.”
That theory is why APF will soon release a new Elite series of AR rifles, equipped with specialized features at a higher-end price-point than a featureless platform built for economy (though APF does have an econo series), as well as a line of suppressors. As Streitz described, his company has always applied that pragmatic attitude toward demand.
The

Source: Guns.com

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