Anti-Gun T-Shirts Don’t Sell
Selling on Teespring? Being pro-gun can help.
Teespring’s success has attracted T-shirt designers including YouTube stars and brick-and-mortar companies. Glyn Williams, a former foreign exchange trader who has sold more than $1 million worth of shirts since October, says the data Facebook has on its users is startling. With a few clicks from his house in the U.K., ads for his design reading “Keep your hands off my gun, Obama” reach male Facebook users 25 and older in certain parts of the US who’ve expressed an affinity for the National Rifle Association and visited gun-rights advocacy websites. He tried pushing …read more