Sportsman’s Warehouse opens tenth California store
By Christen Smith
The outdoor retailer will open its tenth California location Thursday in Visalia, California. (Photo: Sportsman’s Warehouse/Facebook)
Sportsman’s Warehouse will open its 10th retail store in California this week as the company works toward a goal of 300 locations nationwide.
“California is a great state we know well with a high user base for hunting, camping and fishing,” said John Schaefer, Sportsman’s Warehouse CEO, in a press release Monday. “This tenth California location solidifies Sportsman’s Warehouse as an outdoor leader in California. The addition of this store keeps with our business plan, promoting stable growth that will benefit our loyal customers, our company and our vendors for many years to come.”
The newest store opens Thursday in Visalia, located in central California’s San Joaquin Valley, about 190 miles north of Los Angeles. The first 200 families inside will receive a $20 gift card and attendees can register to win one of four $500 store gift cards. Special guests include Visalia Mayor Warren Gubler, the Visalia Police Department and chamber of commerce representatives Gail Zurek and Jon Bueno.
Sportsman’s Warehouse filed for Chapter 11 bankruptcy protection in March 2009, calling itself a “retailer victim of the worldwide global recession.” In the eight years since, the company reorganized and grew